QUALITATIVE ANALYSIS OF HEALTH COMMUNICATION PROGRAMS AMONG THE SCHEDULED TRIBE POPULATION IN WAYANAD, KERALA

This research paper begins in a state of Kerala, which has its health indices mostly in par with developed economies and still having challenging health conditions among the tribal populations (Health Index, 2019). Tribal populations which consist around 1.5% of the total population are still fac...

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Autor principal: Jose, Hannah Kezia
Formato: Thesis
Idioma:inglês
Publicado em: AUW 2025
Acesso em linha:https://repository.auw.edu.bd/handle/123456789/357
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author Jose, Hannah Kezia
author_facet Jose, Hannah Kezia
author_sort Jose, Hannah Kezia
collection institutional Repository
description This research paper begins in a state of Kerala, which has its health indices mostly in par with developed economies and still having challenging health conditions among the tribal populations (Health Index, 2019). Tribal populations which consist around 1.5% of the total population are still facing problems, like high death rate, malnutrition, mental disorders etc. There have been many welfare programs and schemes both at the national and state level conducted in order to bring up their health status. However, the prevailing health condition of the tribal communities in Kerala is attributed to many other factors like socio economic condition, illiteracy, negative attitude towards health care etc. The current health communication programs among the tribal communities are ASHA workers launched by National Rural Health Mission (NRHM) and Tribal Promoters by the Scheduled Tribal Department of Kerala. The main objective of this study is to explore and assess the nature of health communication done through the Tribal Promoters and ASHA workers in Wayanad, in order to establish whether lack of proper communication is one of the reasons behind the poor health status in the communities. The study conducted was qualitative exploratory study. In depth interview and focus group discussion was conducted among the ASHA workers and Tribal promoters. QDA miner lite software was used to analyze the collected data. Through this study it was found that current health communication strategies by the government is appreciable, but it can improve its efficiency by dealing with some of the major cultural, anthropological and technological approaches.
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spelling 123456789-3572026-02-18T06:09:48Z QUALITATIVE ANALYSIS OF HEALTH COMMUNICATION PROGRAMS AMONG THE SCHEDULED TRIBE POPULATION IN WAYANAD, KERALA Jose, Hannah Kezia This research paper begins in a state of Kerala, which has its health indices mostly in par with developed economies and still having challenging health conditions among the tribal populations (Health Index, 2019). Tribal populations which consist around 1.5% of the total population are still facing problems, like high death rate, malnutrition, mental disorders etc. There have been many welfare programs and schemes both at the national and state level conducted in order to bring up their health status. However, the prevailing health condition of the tribal communities in Kerala is attributed to many other factors like socio economic condition, illiteracy, negative attitude towards health care etc. The current health communication programs among the tribal communities are ASHA workers launched by National Rural Health Mission (NRHM) and Tribal Promoters by the Scheduled Tribal Department of Kerala. The main objective of this study is to explore and assess the nature of health communication done through the Tribal Promoters and ASHA workers in Wayanad, in order to establish whether lack of proper communication is one of the reasons behind the poor health status in the communities. The study conducted was qualitative exploratory study. In depth interview and focus group discussion was conducted among the ASHA workers and Tribal promoters. QDA miner lite software was used to analyze the collected data. Through this study it was found that current health communication strategies by the government is appreciable, but it can improve its efficiency by dealing with some of the major cultural, anthropological and technological approaches. 2025-05-20T08:01:54Z 2025-05-20T08:01:54Z 2020-05 Thesis https://repository.auw.edu.bd/handle/123456789/357 en application/pdf AUW
spellingShingle Jose, Hannah Kezia
QUALITATIVE ANALYSIS OF HEALTH COMMUNICATION PROGRAMS AMONG THE SCHEDULED TRIBE POPULATION IN WAYANAD, KERALA
title QUALITATIVE ANALYSIS OF HEALTH COMMUNICATION PROGRAMS AMONG THE SCHEDULED TRIBE POPULATION IN WAYANAD, KERALA
title_full QUALITATIVE ANALYSIS OF HEALTH COMMUNICATION PROGRAMS AMONG THE SCHEDULED TRIBE POPULATION IN WAYANAD, KERALA
title_fullStr QUALITATIVE ANALYSIS OF HEALTH COMMUNICATION PROGRAMS AMONG THE SCHEDULED TRIBE POPULATION IN WAYANAD, KERALA
title_full_unstemmed QUALITATIVE ANALYSIS OF HEALTH COMMUNICATION PROGRAMS AMONG THE SCHEDULED TRIBE POPULATION IN WAYANAD, KERALA
title_short QUALITATIVE ANALYSIS OF HEALTH COMMUNICATION PROGRAMS AMONG THE SCHEDULED TRIBE POPULATION IN WAYANAD, KERALA
title_sort qualitative analysis of health communication programs among the scheduled tribe population in wayanad kerala
url https://repository.auw.edu.bd/handle/123456789/357
work_keys_str_mv AT josehannahkezia qualitativeanalysisofhealthcommunicationprogramsamongthescheduledtribepopulationinwayanadkerala