Influence : the psychology of persuasion /

"In this highly acclaimed New York Times bestseller, Dr. Robert B. Cialdini-the seminal expert in the field of influence and persuasion-explains the psychology of why people say yes and how to apply these principles ethically in business and everyday situations"--

Dades bibliogràfiques
Autor principal: Cialdini, Robert B (Autor)
Format: eBook
Idioma:anglès
Publicat: New York : Harper Business, 2021.
Matèries:
Publicació relacionada:Print version: Influence, new and expanded

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