Blue ocean strategy : how to create uncontested market space and make the competition irrelevant /

Antzeko izenburuak

• Blue ocean strategy : how to create uncontested market space and make competition irrelevant /
  nork: Kim, W. Chan, et al.
  Argitaratua: (2005)
• The long tail : why the future of business is selling less of more /
  nork: Anderson, Chris
  Argitaratua: (2006)
• The long tail : why the future of business is selling less of more /
  nork: Anderson, Chris
  Argitaratua: (2006)
• Buying in : the secret dialogue between what we buy and who we are /
  nork: Walker, Rob
  Argitaratua: (2008)
• Transforming your go-to-market strategy : the three disciplines of channel management /
  nork: Rangan, V. Kasturi
  Argitaratua: (2006)