Blue ocean strategy : how to create uncontested market space and make the competition irrelevant /

Bibliographische Detailangaben
1. Verfasser: Kim, W. Chan (Verfasst von)
Format: Buch
Sprache:Englisch
Veröffentlicht: Boston : Harvard Business Review Press, 2015.
Schlagworte:
Classic Catalogue: View this record in Classic Catalogue

MARC

LEADER 00000nam a22000007a 4500
001 AUWbook013307
003 BDCtgAUW
005 20260407100558.0
008 240903b bg ||||| |||| 00| 0 eng d
020 |a 9781625274496 
040 |a BDCtgAUW  |c BDCtgAUW 
050 |a HF5415.153 
100 |a Kim, W. Chan,  |e Author.  |9 57540 
245 0 |a Blue ocean strategy :  |b how to create uncontested market space and make the competition irrelevant / 
260 |a Boston :  |b Harvard Business Review Press,  |c 2015. 
300 |a 287 pages :  |b illustrations ;  |c 22 cm. 
650 0 |a Market segmentation. 
650 0 |a New products.  |9 57544 
887 |a  BRAC 
888 0 |a 8  |2 2982 
942 0 |a lcc  |c BK  |n 0 
952 |0 0  |1 0  |2 lcc  |4 0  |6 HF5415153  |7 0  |8 NFIC  |9 28775  |a AUWL  |b AUWL  |c GEN  |d 2024-08-18  |e RK Corporation (COPION GRANT)  |g 2250.00  |o HF5415.153  |p 030710  |r 2024-09-03 00:00:00  |w 2024-09-03  |y BK 
999 |c 13381  |d 13381