Cita APA (7th ed.)

Kotler Philip & Keller, K. L. (2006). Marketing management (Twelfth edition.). Prentice-Hall.

Cita Chicago (17th ed.)

Kotler Philip i Kevin Lane Keller. Marketing Management. Twelfth edition. New Delhi: Prentice-Hall, 2006.

Cita MLA (9th ed.)

Kotler Philip i Kevin Lane Keller. Marketing Management. Twelfth edition. Prentice-Hall, 2006.