APA (7th ed.) Citation

Kotler Philip & Keller, K. L. (2006). Marketing management (Twelfth edition.). Prentice-Hall.

Chicago Style (17th ed.) Citation

Kotler Philip and Kevin Lane Keller. Marketing Management. Twelfth edition. New Delhi: Prentice-Hall, 2006.

MLA (9th ed.) Citation

Kotler Philip and Kevin Lane Keller. Marketing Management. Twelfth edition. Prentice-Hall, 2006.