Pascale, R. T., Sternin, J., & Sternin, M. (2010). The Power of Positive Deviance: How unlikely innovators solve the world's toughest problems. Harvard Business Press.
Citação norma ChicagoPascale, Richard T., Jerry Sternin, and Monique Sternin. The Power of Positive Deviance: How Unlikely Innovators Solve the World's Toughest Problems. Boston: Harvard Business Press, 2010.
Citação norma MLAPascale, Richard T., et al. The Power of Positive Deviance: How Unlikely Innovators Solve the World's Toughest Problems. Harvard Business Press, 2010.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.