Evian Affinity Case Study: Extending a Brand Successfully Across Markets
| Hōputu: | Tāhiko Hautaka |
|---|---|
| Reo: | Ingarihi |
| I whakaputaina: |
MarketLine, a Progressive Digital Media business
|
| Urunga tuihono: | Full text available on EBSCOhost[Sep 2005-Sep 2005 |