Fanta Furufuru Shaker Case Study: How the Novelty Factor is Employed to Create an Innovative Product in the Matured Soft Drinks Market

Bibliografiska uppgifter
Materialtyp: Elektronisk Tidskrift
Språk:engelska
Publicerad: MarketLine, a Progressive Digital Media business
Länkar:Full text available on EBSCOhost[Aug 2009-Aug 2009

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