Guinness Case Study: Utilizing a Major Anniversary to Reinvigorate a Brand
| Formatua: | Baliabide elektronikoa Aldizkaria |
|---|---|
| Hizkuntza: | ingelesa |
| Argitaratua: |
MarketLine, a Progressive Digital Media business
|
| Sarrera elektronikoa: | Full text available on EBSCOhost[Sep 2009-Sep 2009 |
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Antzeko izenburuak
- Guinness Case Study: Rejuvenating an Established Brand
- Takeda Case Study: Reinvigorating Sales Methods in UK Healthcare
- Haribo Case Study: Reinvigorating the Sugar Confectionary Market by Focusing on Health & Comfort Trends
-
Guinness world records : to the extreme /
nork: Ryan-Herndon, Lisa L.
Argitaratua: (2007) -
Seeking a New Majority
nork: Morgan