IDEC-Genentech Case Study: Successful Late Stage Licensing Strategies
| स्वरूप: | इलेक्ट्रोनिक पत्रिका |
|---|---|
| भाषा: | अंग्रेज़ी |
| प्रकाशित: |
MarketLine, a Progressive Digital Media business
|
| ऑनलाइन पहुंच: | Full text available on EBSCOhost[Oct 2005-Oct 2005 |
समान संसाधन
Genta-Aventis Case Study: Failing Strategies Within Late Stage Vertical Licensing
Roche-Kosan Case Study: Successful Early Licensing Strategies
Novartis & Genentech Case Studies: Pharmaceutical Portfolio Management
Forest Laboratories & Schering-Plough Case Studies: Pharmaceutical Licensing Strategies
Genentech, Inc. SWOT Analysis
IPO Exit Strategies Case Study: Undertaking a Successful IPO Exit Strategy
Biogen Idec, Inc. SWOT Analysis
Microsoft & Sony Case Studies: Successful Marketing Strategies in Asia-pacific Gaming
M&A Exit Strategies Case Study: Undertaking a Successful M&A Exit Strategy
Part Exit Strategies Case Study: Undertaking a Successful Biotech Alliance Part Exit Strategy
Licensing Loyalty
द्वारा: McLeod
द्वारा: McLeod
License to Play
द्वारा: Daliot-Bul
द्वारा: Daliot-Bul
License to Wed
द्वारा: Richman
द्वारा: Richman
Licensing Journal
Singulair Case Study: Building a Successful Launch Strategy Through Clinical Differentiation
Biogen Idec, Inc. MarketLine Company Profile
E.on Case Study: Successful Corporate Rebranding
Licensed Practical Nurse
Lipitor Case Study: Lifecycle Management Strategies
Prudential Case Study: Successful Marketing to the Over-45s
Banksys Case Study: Achieving Success in the Epurse Sector
Tropicana, RDA Organic & Feel Good Drinks Case Studies: Successful NPD Strategies in the Juice Drink Market
Zetia & Vytorin Case Study: Successfully Challenging the Statin Market
Staging Harmony
द्वारा: Brokaw
द्वारा: Brokaw
Staging Asia
द्वारा: Kuruppath
द्वारा: Kuruppath
Setting the Stage
द्वारा: Hays
द्वारा: Hays
Subversive Stages
द्वारा: Komporaly
द्वारा: Komporaly
Staging Revolution
द्वारा: Fan
द्वारा: Fan
Occupying the Stage
द्वारा: Bredeson
द्वारा: Bredeson
Staging Family
द्वारा: Mullenneaux
द्वारा: Mullenneaux
Staging the Amistad
द्वारा: Christensen
द्वारा: Christensen
On Stage Alone
द्वारा: Gitelman
द्वारा: Gitelman
समान संसाधन
- Genta-Aventis Case Study: Failing Strategies Within Late Stage Vertical Licensing
- Roche-Kosan Case Study: Successful Early Licensing Strategies
- Novartis & Genentech Case Studies: Pharmaceutical Portfolio Management
- Forest Laboratories & Schering-Plough Case Studies: Pharmaceutical Licensing Strategies
- Genentech, Inc. SWOT Analysis