Kind Snacks Case Study: Seeking Differentiation in Cereal Bars with an Ethical & Healthy Offering

CocoaVia Case Study: Marketing Healthy Chocolate

Hain Celestial UK Case Study: Responding to Consumer Demands for Healthy & Ethically Sourced Food

The Akron Offering
mā: Miller

Offering Hospitality
mā: Gentry

Seeking Refuge
mā: Cronon

Seeking the Truth
mā: Reinsch

Seeking Salaam
mā: Chait

Stoats Porridge Bars Case Study: Fusing Traditional Cooking, Healthy Eating Trends & Guerrilla Marketing to Establish a Brand

Wheaties Fuel Cereal Case Study: Re-Energizing a Stalling Cereal Brand

Sprinkles Case Study: Capitalizing on the Comfort Trend with an Everyday Treat Offering

Symbicort Case Study: Creating Differentiation in Comination Products

A Kind of Dream
mā: Cherry

Kin of Another Kind
mā: Callahan

Some Kinds of Love
mā: Yates

A kind of marriage.
mā: Emecheta, Buchi
I whakaputaina: (1986)

Japanese Offer of Surrender

Japanese Offer of Surrender

Noibedya = altar offering.
mā: Tagore Rabindranath
I whakaputaina: (1984)

Noibedya (Altar Offering).
mā: Tagore Rabindranath
I whakaputaina: (1984)

General Mills Case Study: Marketing Whole Grain Cereals

Seeking Impact and Visibility
mā: Kell

Seeking Good Debate
mā: Evans

Seeking Conflict in Mesoamerica
mā: Brown

Seeking the Greatest Good
mā: Miller

Friends at the Bar
mā: Sagafi-nejad

Rebels at the Bar
mā: Norgren

Gay Bar
mā: Baker

An imperfect offering : humanitarian action in the twenty-first century /
mā: Orbinski, James
I whakaputaina: (2008)

Difference of a Different Kind
mā: Idelson-Shein

The Kind of Man I Am
mā: Rustin-Paschal

Relaxation Drinks Case Study: Providing an Antidote to Stress with an Anti-Energy Drinks Offering

The tender bar : memoir /
mā: Moehringer, J.R
I whakaputaina: (2005)

The rooster bar : novel /
mā: Grisham, John
I whakaputaina: (2018)

The tender bar : memoir /
mā: Moehringer, J.R
I whakaputaina: (2005)

Reggae Reggae Sauce Case Study: Creating Differentiation in the Sauce Category

Skyy Vodka Case Study: Creating Differentiation in the Premium Vodka Market