Kind Snacks Case Study: Seeking Differentiation in Cereal Bars with an Ethical & Healthy Offering

CocoaVia Case Study: Marketing Healthy Chocolate

Hain Celestial UK Case Study: Responding to Consumer Demands for Healthy & Ethically Sourced Food

The Akron Offering
Dahkki: Miller

Offering Hospitality
Dahkki: Gentry

Seeking Refuge
Dahkki: Cronon

Seeking the Truth
Dahkki: Reinsch

Seeking Salaam
Dahkki: Chait

Stoats Porridge Bars Case Study: Fusing Traditional Cooking, Healthy Eating Trends & Guerrilla Marketing to Establish a Brand

Wheaties Fuel Cereal Case Study: Re-Energizing a Stalling Cereal Brand

Sprinkles Case Study: Capitalizing on the Comfort Trend with an Everyday Treat Offering

Symbicort Case Study: Creating Differentiation in Comination Products

A Kind of Dream
Dahkki: Cherry

Kin of Another Kind
Dahkki: Callahan

Some Kinds of Love
Dahkki: Yates

A kind of marriage.
Dahkki: Emecheta, Buchi
Almmustuhtton: (1986)

Japanese Offer of Surrender

Japanese Offer of Surrender

Noibedya = altar offering.
Dahkki: Tagore Rabindranath
Almmustuhtton: (1984)

Noibedya (Altar Offering).
Dahkki: Tagore Rabindranath
Almmustuhtton: (1984)

General Mills Case Study: Marketing Whole Grain Cereals

Seeking Impact and Visibility
Dahkki: Kell

Seeking Good Debate
Dahkki: Evans

Seeking Conflict in Mesoamerica
Dahkki: Brown

Seeking the Greatest Good
Dahkki: Miller

Friends at the Bar
Dahkki: Sagafi-nejad

Rebels at the Bar
Dahkki: Norgren

Gay Bar
Dahkki: Baker

An imperfect offering : humanitarian action in the twenty-first century /
Dahkki: Orbinski, James
Almmustuhtton: (2008)

Difference of a Different Kind
Dahkki: Idelson-Shein

The Kind of Man I Am
Dahkki: Rustin-Paschal

Relaxation Drinks Case Study: Providing an Antidote to Stress with an Anti-Energy Drinks Offering

The tender bar : memoir /
Dahkki: Moehringer, J.R
Almmustuhtton: (2005)

The rooster bar : novel /
Dahkki: Grisham, John
Almmustuhtton: (2018)

The tender bar : memoir /
Dahkki: Moehringer, J.R
Almmustuhtton: (2005)

Reggae Reggae Sauce Case Study: Creating Differentiation in the Sauce Category

Skyy Vodka Case Study: Creating Differentiation in the Premium Vodka Market