Rebranding Case Study: The Pitfalls of Undertaking Rebranding Strategies in the Consumer Domain

1001 pitfalls in french.
von: Grew James H., et al.
Veröffentlicht: (1986)

1001 pitfalls in french.
von: Grew James H., et al.
Veröffentlicht: (1986)

Greggs Case Study: Undertaking a Corporate Strategy of Everyday Low Pricing to Achieve Stable Growth

British Gas & Exelon Case Studies: Undertaking Systems Development Through the Horizontal Approach

Lipitor Case Study: Lifecycle Management Strategies

Intimate Domain
von: Reineke

Roche-Kosan Case Study: Successful Early Licensing Strategies

Simponi Case Study: Positioning Strategies in the Rheumatoid Arthritis Market

Pharmaceutical Adverts Case Study: The Difficulties in Complying with Direct-to-Consumer Regulations

Forest Laboratories & Schering-Plough Case Studies: Pharmaceutical Licensing Strategies

Merrill Lynch Case Study: Key Development Strategies in Wealth Management

Micromass Communications & SoftWatch Case Studies: Healthcare Compliance Strategies

IDEC-Genentech Case Study: Successful Late Stage Licensing Strategies

Innocent Drinks Case Study: Making Use of Alternative Marketing Strategies

Cases and strategies for preventive action : report of the center for preventive action's 1996 annual conference /
von: Rubin, Barnett R
Veröffentlicht: (1998)

Cases and strategies for preventive action : report of the center for preventive action's 1996 annual conference /
von: Rubin, Barnett R
Veröffentlicht: (1998)

International Journal of Consumer Studies

Fray Bentos Case Study: Marketing Food to Appeal to the Adult Male Consumer

McDonald's Case Study: Launching Food to Appeal to the Health Conscious Consumer

Alternative Credit Card Case Study: Targeting Cards at Specific Consumer Groups

Microsoft & Sony Case Studies: Successful Marketing Strategies in Asia-pacific Gaming

Nexium Case Study: Focusing a Launch Strategy on Switching Existing Prescriptions

Telecom Plus Case Study: Using a Virtual Multi-Utility Strategy

Britannia, Nationwide & BBVA Case Studies: Customer Retention Strategies in European Mortgages

Genta-Aventis Case Study: Failing Strategies Within Late Stage Vertical Licensing

Singulair Case Study: Building a Successful Launch Strategy Through Clinical Differentiation

Dove Campaign for Real Beauty Case Study: Innovative Marketing Strategies in the Beauty Industry

Journal of Consumer Studies & Home Economics

Frequency-Domain Analysis with DFTs
von: Hughes, Gary B.

Planning in the public domain : from knowledge to action /
von: Friedmann, John
Veröffentlicht: (1987)

Emergent Strategy and Grand Strategy
von: Popescu

Müller Case Study: Maintaining a Leadership Position by Addressing Changing Consumer Trends

Grasshopper Case Study: Creating a Convenient & Healthy Solution for UK Consumers Short of Time

Hain Celestial UK Case Study: Responding to Consumer Demands for Healthy & Ethically Sourced Food

Case Studies in the Environment

United Overseas Bank Case Study: Challenges & Best Practice in Delivering an Enterprise Risk Strategy