Tropicana, RDA Organic & Feel Good Drinks Case Studies: Successful NPD Strategies in the Juice Drink Market
| Format: | Electronic Journal |
|---|---|
| Language: | English |
| Published: |
MarketLine, a Progressive Digital Media business
|
| Online Access: | Full text available on EBSCOhost[Sep 2005-Sep 2005 |
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Similar Items
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The feeling good handbook.
by: Burns, David D.
Published: (1999) - Innocent Drinks Case Study: Making Use of Alternative Marketing Strategies
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