Tropicana, RDA Organic & Feel Good Drinks Case Studies: Successful NPD Strategies in the Juice Drink Market

Նմանատիպ նյութեր

• The feeling good handbook.
  ‌: Burns, David D.
  Հրապարակվել է: (1999)
• Innocent Drinks Case Study: Making Use of Alternative Marketing Strategies
• Relaxation Drinks Case Study: Providing an Antidote to Stress with an Anti-Energy Drinks Offering
• Roche-Kosan Case Study: Successful Early Licensing Strategies
• Low Calorie Functional Drinks Case Study (Gatorade & Vitaminwater): Making Functional Drinks Healthier