British Gas Case Study: Innovation in Customer Relationship Management
| Formaat: | Elektronisch Tijdschrift |
|---|---|
| Taal: | Engels |
| Gepubliceerd in: |
MarketLine, a Progressive Digital Media business
|
| Online toegang: | Full text available on EBSCOhost[Mar 2004-Mar 2004 |
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Gelijkaardige items
- British Gas Case Study: Generating Custom Through Online Advertising
- HSBC & Newcastle Building Society Case Studies: Improving Customer Relationship Management
- Citigroup Private Bank Case Study: Effective Customer Servicing in Wealth Management
- Bank of America & First Direct Case Studies: Improving Customer Service Through Financial Innovations
- BT Openworld Case Study: Winning the War on Customer Satisfaction