Journal of Marketing Research

Ngā taipitopito rārangi puna kōrero
Hōputu:	Tāhiko Hautaka
Reo:	Ingarihi
I whakaputaina:	Sage Publications, Inc.
Ngā marau:	Business ; Business & Economics ; Marketing & Advertising
Urunga tuihono:	Full text available on JSTOR[1964-02-01 - 2019-12-01]

Ipurangi