Εξώφυλλο

Blue ocean strategy : how to create uncontested market space and make competition irrelevant /

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριοι συγγραφείς:	Kim, W. Chan (Συγγραφέας), Mauborgne, Renee (Συγγραφέας)
Μορφή:	Βιβλίο
Γλώσσα:	Αγγλικά
Έκδοση:	Boston, Mass. : Harvard Business School Press, 2005.
Θέματα:	Business. Commerce. Market segmentation. New products.
Classic Catalogue:	View this record in Classic Catalogue

Παρόμοια τεκμήρια

Blue ocean strategy : how to create uncontested market space and make the competition irrelevant /
από: Kim, W. Chan
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