Burger King Case Study: Targeting the Superfan as a Means of Retaining Growth in the Fast Food Market

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Formáid: Leictreonach IRIS
Teanga:Béarla
Foilsithe / Cruthaithe: MarketLine, a Progressive Digital Media business
Rochtain ar líne:Full text available on EBSCOhost[Apr 2009-Apr 2009

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