Cobra Beer Case Study: Attempting the Transition from Entrepreneurial, Niche Brand to Mainstream Lager
| Формат: | Цахим Сэтгүүл |
|---|---|
| Хэл сонгох: | англи |
| Хэвлэсэн: |
MarketLine, a Progressive Digital Media business
|
| Онлайн хандалт: | Full text available on EBSCOhost[Feb 2009-Feb 2009 |
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Ижил төстэй зүйлс
- Copella Fruit Juices Case Study: Managing the Transition from Family Business to Mainstream Expansion
- Green & Black's Case Study: Developing a Niche Brand within the Competitive Confectionery Market
-
Margins and Mainstreams
-н: Jung - Attempts to Christianize the Indians
- Attempts to Christianize the Indians